04 Website development
Custom websites on the right stack — built to last a decade.
Custom builds, e-commerce, and platform migrations. We architect WordPress, Astro, and headless commerce on whichever stack serves the operating goal — and tell you when a WordPress-to-Astro migration is the right next move.
02 The position
The right stack. Not the trendy one.
Sixteen years of building websites in production — across WordPress, Astro, headless commerce stacks, and custom frameworks. Long enough to have watched every fashionable framework come and go, and long enough to know which decisions still hold up in year five.
WordPress is a serious platform when used well. So are modern headless setups. So is a fully static Astro build. We'll tell you which one makes sense for your goals, your budget, and your team's ability to operate it after handoff — and we'll tell you when an existing site should be migrated to Astro instead of rebuilt.
03 Capabilities
What we deliver
- 01
WordPress development
Custom themes built without page builders, custom plugin work, WooCommerce, and high-performance WordPress builds. Deep platform knowledge — see the WordPress agency practice.
- 02
Astro & headless builds
Fully static Astro sites for marketing and content surfaces, headless WordPress for editorial workflows, and the architecture decisions that matter at scale.
- 03
E-commerce systems
WooCommerce, Shopify, and custom commerce architecture. Product catalogs, checkout flows, payment integrations, and the structured handling of variants, inventory states, and SEO.
- 04
Platform migrations
Move from legacy platforms without losing SEO equity. See the dedicated WordPress-to-Astro migration service for the most common path.
- 05
Performance & Core Web Vitals
Database query audits, asset optimization, caching strategy, edge delivery. Technical SEO infrastructure at the platform layer — not just bolted on top.
- 06
Ongoing operating partnership
Updates, backups, security monitoring, content infrastructure, and the strategic input that compounds over years. We operate the sites we ship.
04 Process
How we work
- 01
Discovery
We learn your goals, audience, and constraints. Then we recommend a stack — and explain exactly why.
- 02
Design
Wireframes and visual design before development. No surprises when the build starts.
- 03
Build
Development with visibility at every stage. You review real pages, not mockups.
- 04
Launch
DNS, hosting, redirects, and go-live. We handle the technical handoff so nothing breaks.
- 05
Maintain & Grow
Ongoing updates, SEO, and content. We can stay on as your technical team or hand off cleanly.
05 Related thinking
Where this work goes deeper.
— Questions we get
Common questions, honest answers.
-
Do you build WordPress websites?
Yes. WordPress is one of the stacks we work with regularly — custom themes, plugin development, WooCommerce, and performance optimization. We recommend it when it's the right fit for the project.
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Can you migrate an existing site without losing SEO?
Yes, and we do this often. Migrations done correctly preserve rankings through proper 301 redirects, canonical handling, and pre-launch SEO audits. We've migrated sites from WordPress, Squarespace, Wix, and legacy custom platforms without ranking drops.
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How long does a website build take?
A focused website project typically takes 4–10 weeks depending on complexity, the number of pages, and how quickly content and feedback come from your side. We scope this clearly before starting.
— Working together
Ready to build your next website?
Let's talk about your project and find the right approach.
Start Your Project