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Fitness & Training

Team Prep Starz

Building a high-performance fitness platform for Team Prep Starz using Astro - delivering blazing fast performance and modern user experience.

Project Type
WordPress to Headless Migration
Completed
June 2023
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Project Screenshot

The Challenge

Team Prep Starz, an elite fitness program in Winnipeg, was struggling with a slow WordPress site that took over 4 seconds to load and scored only 58/100 on mobile PageSpeed. The poor performance led to high bounce rates (62%), negatively impacting their ability to attract new members and showcase their programs. They needed a modern, fast platform that could handle interactive galleries and video content while delivering exceptional performance.

Our Solution

We migrated their WordPress site to Astro, a modern static site generator optimized for speed. The new platform features interactive image galleries, a video hero background showcasing their training programs, and a streamlined waitlist submission system. By leveraging Astro's zero-JavaScript approach for static content and optimizing all media assets, we achieved sub-1-second load times and perfect performance scores. The mobile-optimized design ensures a flawless experience across all devices.

Technologies Used

Astro React Tailwind CSS Video Optimization Image Gallery Form Integration

Results

95+
PageSpeed Score
Mobile score improvement (58 → 95)
<1s
Load Time
Page performance (4.2s → 0.8s)
100%
Static Content
Zero JavaScript approach
43%
Class Signups
Increase vs. previous year
165+
Waitlist Conversions
Per month (first 6 months)
218%
Organic Traffic
Growth (850 → 2,700/month)
38%
Bounce Rate
Reduction (62% → 38%)

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