B2B SaaS Marketing Infrastructure

For B2B SaaS, the website isn’t a brochure; it’s the operational hub between the product and the CRM.

The SaaS Architecture Stack

• WordPress as Headless CMS: Decoupling the content from the rendering for sub-500ms LCP.
• Lead Flow Engineering: Direct HubSpot/Salesforce integration without third-party middleware.
• AB Testing at the Edge: Implementing experimentation without the “flicker” of legacy scripts.
• Asset Performance: Why your SaaS landing pages need individual performance budgets.

[SaaS infrastructure blueprints to be added…]